If you’ve been on the fence about selling your home, wondering “Are buyers even out there right now?”—the short answer is: absolutely.

And here’s the exciting part: they’re searching online more than they have in over two years.

Even before the recent mortgage rate dip (on August 7, rates dropped to 6.55%), we were already seeing a steady climb in online searches for “homes for sale.” That’s a major signal. Because when people are quietly browsing listings online, that’s often the first sign they’re gearing up to buy.

Then on August 13, rates dropped again—this time to 6.53%, marking a new low for 2025. And almost immediately, mortgage applications jumped.

What This Means for Brevard County Sellers

The data is clear: buyer motivation is gaining steam, and not just nationally—right here on the Space Coast too.

In July, Google Trends showed a spike in searches for “homes for sale” and “houses for sale”—reaching a two-year high. That was before the recent drop in rates, when they were still in the high 6s. So, imagine what that interest looks like now that financing just became more affordable.

According to the Mortgage Bankers Association, purchase applications rose 1% in just one week, and are up 17% compared to this time last year. That’s a strong sign that buyers are watching rates closely—and acting fast when the numbers work in their favor.

Why This Is Good News for You

When buyer activity picks up, sellers start to see real benefits:

• More eyeballs on your listing. A larger pool of active buyers means more people are likely to view—and schedule showings for—your home.

• Stronger competition. Even just a few serious buyers can create momentum. You don’t need a bidding war to win—you just need the right buyer at the right time.

And right now? That buyer could already be scrolling listings on their phone, searching for a home just like yours in Brevard County.

Ready to Make the Most of This Market?

If you’re even thinking about selling this year, this is a great time to start laying the groundwork. Here’s how to get ahead of the curve:

1. Request a personalized market analysis. I’ll help you understand your home’s current value based on what’s happening right here in your neighborhood.

2. Tackle small, high-impact updates. Simple improvements—like fresh paint or updated lighting—can help your home show its best without spending a fortune.

3. Plan a strong marketing strategy. With more buyers searching online, great photos, thoughtful staging, and strategic exposure make all the difference.

Let’s Talk About What’s Possible

The market may not be as frenzied as it was during the peak pandemic rush—but you don’t need multiple offers to get a great result. You just need the right buyer to fall in love with your home.

And they could be looking right now.

If you're curious what your home could sell for—or just want to know what’s happening in your neighborhood—I’d be happy to chat. No pressure, ever. Just helpful, honest guidance whenever you need it.

📩 Reach out anytime. Let’s make sure you’re ready when the perfect opportunity comes your way.

Sources: BAM, Mortgage Bankers Association, Mortgage News Daily